MWC Primer: What is “sovereign AI” and how does it relate to the telecoms industry?
As happens around this time every year, the telecom industry’s attention turns to Mobile World Congress. Perhaps predictably, this year’s agenda (and likely many of the conversations that will follow in Barcelona) is dominated by AI, a topic we’ve looked at more than once in recent blogs. But there’s a particular aspect of AI that […]
Sacred Cows: The Digital Marketing and Databases
Digital marketing may have a low barrier to entry making it easy and inexpensive to reach out to target companies/contacts and, albeit with some risk, to create brand awareness (if not executed deftly, spam does anything but create a positive brand image). But these advantages come at a price. For one, if you are either […]